
TWIG #362 The Golden TWIGs 2025 Show
18/12/2025 | 1 h 6 min
Brace yourself. Golden TWIG voting is open!https://forms.gle/b4HFZkaeczN41BsBA This isn’t a participation-trophy awards show. Nor some thinly veiled promotion of paid sponsors. Golden TWIG is the industry mirror we all pretend not to look into.Vote now and help us separate the gold from the garbage.00:00 Welcome 00:24 Golden Twig Award Nominations00:58 Mishka of Arabia02:43 Upcoming Events and Shills03:48 Podcast Highlights and Industry Insights20:31 Correction of the Year24:53 Most Damage Received31:06 Most Disappointing Game of 202533:07 Disappointing Game Releases34:41 Split Gate 2: A Major Letdown36:21 Underrated Games of the Year39:46 Ubisoft's Surprising Hits44:10 Skeptical Moves in the Gaming Industry49:29 Brilliant Moves in Gaming01:01:04 Limping Donkeys: Gaming's Biggest Failures01:06:01 Golden Twig Nominations Wrap-Up

315. From Space Ape to Duolingo via Supercell with Simon Hade
15/12/2025 | 1 h 10 min
What actually happens after the hit games, the acquisitions, and the “success”?In this episode, Simon Hade, co-founder of Space Ape Games, walks through the uncomfortable middle of game company building: from Playfish → Space Ape → Supercell → NextBeat → Duolingo.This isn’t a victory lap. It’s a post-mortem on genre mastery vs. exploration, lean LiveOps, why copying the Supercell playbook breaks most studios, and why Simon ultimately left games to help build Duolingo’s music and learning products.00:00 Introduction and Setting the Scene00:43 The Birth of Space Ape03:26 Fundraising Challenges and Successes07:48 Innovations and Strategic Moves13:27 Lean LiveOps Philosophy16:51 Supercell Acquisition and Cultural Shifts18:50 Reflections and Lessons Learned38:59 Spinning Outta Supercell40:26 Exploring Duolingo Partnership44:37 Relentless Optimization at Duolingo49:13 Transitioning to Duolingo55:42 The Price of Being a Founder01:03:05 Reflections on Success and Future

TWIG #361 WB Games’ Fate, CoD’s Apology Tour & the UA Financing Trap
11/12/2025 | 1 h 3 min
FNaF 2 crushes box office expectations, proving (again) that game IP owns Hollywood. We break down Matthew Ball’s take on the EA/PIF deal, why 93% ownership signals a sports-media empire play, not an LBO, and why the press got the story wrong.Then: the Nex Playground, a $200 kids’ console that quietly outsold PS5 in November. Is this the next underserved frontier in family gaming?We also tear into UA financing schemes masquerading as “cohort funding.” Spoiler: the effective interest rates rhyme with credit-card debt, and studios have died using them.Call of Duty launches an apology tour for Black Ops 7 and vows to stop annualized crunch. We assess the odds.And we close with AppLovin beating Google on Android e-commerce ads, inside Google’s own OS. A massive signal for the future of UA as e-comm competition starts eating the gaming pie.

314. Hard Truths About Co-Founders, Capital, and Competition with Appcharge's Founders Roei and Maor
09/12/2025 | 1 h 6 min
The dynamics of co-founder relationships, featuring Appcharge co-founders Roei Barassi and Maor Sason. They share insights on building a robust team, the significance of mentorship, and the importance of celebrating success. Learn about the challenges and strategies of scaling a company, raising capital, and maintaining a strong culture across global offices. Whether you're a first-time founder or a seasoned entrepreneur, this episode is packed with invaluable lessons on leadership, teamwork, and innovation.00:00 The Importance of Co-Founder Relationships02:56 Handling Conflicts with Respect09:39 Balancing Personal Life and Startup Demands24:40 Raising Funds and Building Momentum31:57 Navigating Early Rejections and Negotiations32:28 Turning Nos into Yeses33:25 The Importance of Positive Mindset34:52 Hidden Risks of Too Much Capital35:44 What Founders Should Avoid Between Rounds38:52 The Evolution of Web Stores41:56 App Charge's Unique Value Proposition51:32 Building a Global Team53:40 Scaling and Maintaining Company Culture57:45 Leadership Challenges in Rapid Growth01:01:58 Final Advice for Founders01:05:15 Conclusion and Farewell

TWIG #360 The Story of Two Steam Games, Where Winds Meet & The 4X Shake-Up
04/12/2025 | 1 h 1 min
This week in games, the money moves got messy: Dream Games recalibrates everyone's ambitions while the Saudi shopping spree continues. We take a look at Where Winds Meet and what it really says about China’s next wave of global ambitions, and ask the uncomfortable question: how are indie studios actually surviving right now? Finally, we zoom out to the battlefield of 4X strategy, the genre’s current health, the growing wave of female players, and whether a fresh face like Tile Survive can rewrite the rules. 00:00 Welcome00:22 Introduction and Shills04:26 Dream Games Budget Correction14:06 Bite Dance's Mobile Investments19:22 Arc Games Independence20:52 Where Winds Meet: A New Chinese Game29:17 The South Korea Deal and Blizzard's Business Model31:21 Success and Challenges of Indie Game Studios33:38 VC Investments in Gaming: A Tough Landscape36:12 PlayerUnknown Productions and Their New Game47:37 The State of 4X Strategy Games51:24 The Rise of Female Gamers in 4X Strategy55:48 Tile Survive: A New Contender in 4X Strategy59:56 Conclusion and Future Topics



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