
Successful CEOs Know That Growth Isn’t Magic. It’s Management.
14/1/2026 | 21 min
CEOs must pursue growth transformation with the same rigor that they bring when they tackle costs. Tuukka Seppä, BCG’s global chair of transformation, explains why CEOs need bold targets, smart incentives, and relentless follow-through to scale effectively. He unpacks the common misconceptions that hold companies back, the impact of a chief transformation officer, and why this is the moment to shift from reacting to rebuilding. Listen on podcast platforms: https://lnk.to/so-what-general-show12 Learn More: Tuukka Seppa: https://www.bcg.com/about/people/experts/tuukka-seppa BCG’s Latest Thinking on Business Transformation: https://www.bcg.com/capabilities/business-transformation/insights CEO’s Guide to Growth in 2026 article: https://www.bcg.com/publications/2026/the-ceos-guide-to-growth-seizing-opportunity BCG at Davos 2026: https://www.bcg.com/about/partner-ecosystem/world-economic-forum/davos Chapters: 00:00 Introduction 00:28–00:55 What’s Your “So What” on Growth? 00:55–01:50 If Growth Is a Strategic Choice, What Does It Take to Succeed? 01:50–03:16 Why Do Some Companies Grow During Extreme Volatility? 03:16–04:13 What Does Structured Growth Leadership Look Like in Practice? 04:13–05:12 Can Too Much Discipline Limit Growth in a Volatile World? 05:12–06:03 How Do You Build Flexibility and Adaptability into Growth? 06:03–07:36 Is It Obvious Where Growth Should Come From? How Do Leaders Decide What Good Growth Is? 07:36–10:20 Why Do Two-Thirds of Companies Miss Growth Targets? 10:20–11:05 What Does “Growing from a Strong Base” Mean? 11:05–12:35 How Do You Measure Growth Without Killing It Too Early? 12:35–13:55 How Important Is a Chief Transformation Officer? 13:55–14:37 What Buffers Matter for Growth — and Why Now? 14:37–16:06 What’s the Typical Timeline for a Growth Transformation? 16:06–17:54 What Unlocks the Shift from Efficiency to Growth? 17:54–19:48 What Role Can AI Play in Accelerating Growth? 19:48–20:41 When Is the Right Time to Start a Growth Program? 20:41–21:33 The ‘Now What’ 21:21–21:33 Outro This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

From the Archive: Winning the Rest of the 20s
31/12/2025 | 26 min
Rich Lesser, BCG’s global chair, and Martin Reeves, chairman of the BCG Henderson Institute, reflect on the shocks and surprises that shaped the first half of the decade and what they reveal about the future. They explore the traits leaders need today: building trust, staying geopolitically aware, and adopting AI in a people-centered way.Learn More:Rich Lesser: https://on.bcg.com/4lZrWlaMartin Reeves: https://on.bcg.com/4lXaAVXWinning in the 20s: https://on.bcg.com/4lpe1ooWinning the ’20s: A Leadership Agenda for the Next Decade: https://on.bcg.com/40iscDsThis podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

The Untapped Market Opportunity Hiding in Plain Sight
17/12/2025 | 21 min
Many companies have a blind spot when it comes to serving women. In fields from health care to financial services, they often treat women just like men—even though their needs are very different. BCG’s Alex Friedman and Trish Stroman share tangible steps leaders can take today to better serve women—who are responsible for up to 80% of spending. Organizations that are best positioned won't guess what women want—they’ll co-create with them and design for real needs. Learn More: Alex Friedman: https://on.bcg.com/3XW4lry Trish Stroman: https://on.bcg.com/3KSkJWU Closing the Menopause Care Gap: The Next Frontier in Women’s Health https://on.bcg.com/4oWSkNo BCG’s Latest Thinking on the Healthcare Industry: https://on.bcg.com/3KXXCdH BCG’s Innovate Her: https://on.bcg.com/3KSqiVs Chapters: 00:00-00:57 Introduction 00:58-02:26 Why don't businesses successfully target and serve women? 02:27-03:30 Why is women's health still underinvested in? 03:31-05:04 Why has momentum shifted? 05:05-06:06 How big of an economic opportunity is this? 06:07-07:06 Where are the most immediate areas businesses can create value? 07:07-08:30 How can you scan your business for opportunities? 08:31-09:21 What do leaders say are the biggest opportunities and stumbling blocks? 09:22-11:50 Upcoming innovations that could solve problems for female consumers 11:51-12:58 What sectors have the most to gain from targeting female consuemrs? 12:59-14:13 What businesses are excelling? 14:14-16:03 Is there enough investment in this space? 16:04-17:52 What's the productivity and talent cost when women aren’t supported? 17:53-19:38 How to persuade a board that this is worth investing resources in 19:39-21:04 The ‘Now What’ 21:05-21:15 Outro This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

Special Announcement: Georgie Frost Wins Lovie Award
10/12/2025 | 1 min
Help us celebrate our very own Georgie Frost, who earned the Bronze Lovie Award for Best Podcast Host thanks to her outstanding work on The So What from BCG!Georgie was also a finalist for the People’s Lovie Award for Best Podcast Host. The Lovie Awards are the European cousin of the Webby Awards, celebrating the best of the best across the continent. If you’d like to send a warm note, a congratulatory message, or simply an email full of emoji confetti, please send an email to [email protected] to Georgie and thank you all for making the podcast a success!This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

How BCG Is Rewriting Its Talent Playbook in the Age of AI
03/12/2025 | 23 min
What happens when AI meets your most human processes like hiring, feedback, and development? Alicia Pittman, BCG’s global people chair, shares how the firm uses AI to amplify human strengths, not replace them. From building trust to rethinking management roles, she offers a roadmap for leaders navigating AI-powered change. Learn More: Alicia Pittman: https://on.bcg.com/4pcZ2Qs BCG’s Latest Thinking on People Strategy: https://on.bcg.com/43X5rGT A Promise That Brings AI to Life Responsibly: https://on.bcg.com/4anxsLC Chapters: 00:00-00:56 Introduction/Alicia’s ‘So What’ 00:57-02:18 Lessons from BCG’s AI journey 02:19-05:24 Where is AI being used at BCG in people management? 05:25-07:08 What challenges has BCG faced? 07:09-08:04 What didn’t work at first? 08:05-09:43 How do you measure success with AI? 09:44-13:10 What are the biggest concerns for leaders at other companies? 13:11-14:56 What has to stay human? 14:57-15:40 What does a human in the loop look like for BCG? 15:41-18:50 Should you act now or wait and see how AI plays out? 18:51-21:38 How is AI reshaping how we learn? 21:39-21:59 Advice for leaders 22:00-22:50 Alicia’s ‘Now What’ 22:51-23:06 Outro This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp



The So What from BCG