The Nourished CEO Podcast

• Reinvention, Resilience & Running a Business You Still Love with Steph Gaudreau

  What does it really take to thrive in the online business world for over a decade, without burning out or quitting? In this powerful and honest conversation, I welcome back my friend and long-time entrepreneur, Steph Gaudreau. Steph is a strength coach, certified personal trainer, sports nutritionist, host of the Fuel Your Strength Podcast, and the creator of the Strong with Steph Lifting Program. She’s also a graduate of my Nourished Business Accelerator, and someone I deeply admire for her ability to evolve while staying anchored in her mission. Steph opens up about the realities of sustaining a business in an ever-changing online space, the unexpected struggles she faced (including nearly walking away after her book launch), and the pivotal mindset shifts that brought her renewed clarity, joy, and success. Whether you’re brand new to business or you’ve been in the trenches for years, this conversation will give you the strategies, inspiration, and real talk you need to stay in the game for the long haul. Timeline Highlights [2:10] – The rare resilience it takes to survive 10+ years in online business. [4:18] – Steph’s leap from high school science teacher to full-time entrepreneur. [8:06] – What’s old is new again: the resurgence of blogging, podcasts, and long-form content. [14:30] – Behind the scenes of Steph’s book launch—and the unexpected emotional aftermath. [20:05] – Rediscovering the missing ingredient: joy in your business. [26:15] – Why Steph shifted from short-term programs to long-term client relationships. [42:14] – Competing with tech-driven fitness brands by doubling down on personal connection. [49:11] – Steph’s hard-earned advice for creating a business with staying power. Top 5 Quotes from the Episode "Pace yourself. Momentum is great, but you also have to think about what it takes to sustain something for years, not just start it." "The missing piece for me was joy. If you’re not enjoying what you’re building, it’s going to be really hard to stick with it." "A cupcake without frosting is boring, but frosting without the cupcake doesn’t work either. You need the long-term, foundational content and the short-term, fun stuff." "You don’t have to scale the way everyone else does. Build the kind of business you actually want to run." "Strength training isn’t just about lifting more. It’s about being able to live your life fully without your fitness holding you back." Links & Resources Connect with Steph: stephgaudreau.com Listen to Fuel Your Strength Podcast Try a free workout with Steph If you enjoyed this episode, please take a moment to rate, review, and share the show. Your support helps more entrepreneurs discover these conversations and equips them to build businesses they truly love.

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• Why Mindset Coaching Skills Might Be the Key to Scaling Your Health Business with Dr. Kasey Jo Orvidas

  What if your mindset coaching skills, not your marketing, are the real bottleneck holding your business back? I’m joined by Dr. Kasey Jo Orvidas, a psychologist and creator of the Health Mindset Coaching Certification, to explore how building stronger coaching skills, especially around client mindset, can dramatically shift both your client results and your business outcomes. We talk about how mindset work shows up across the board—from client retention and satisfaction, to sales call conversions, and even how you create content. Kasey shares practical insights from her own journey and explains why addressing mindset goes far beyond just “good vibes only.” If you’ve ever felt stuck with a client who “knows what to do but just isn’t doing it,” this conversation is a must-listen.   🔍 Top Quotes from the Interview "Everyone knows they should eat healthy and exercise. But so many people have a hard time actually doing it." "You can lead a horse to water, but you can also sweeten the water." "Most coaches say, 'Only apply when you're motivated.' And guess what... those are the people who probably don’t need coaching." "If you're dreading client check-ins, client calls, feedback forms, that is showing up in your business. That’s going to show up in your sales too." "Coaching mindset is a skill, just like macros or training or anything else. You don’t just know how to do it without learning it."   ⏱️ Timeline Highlights [1:13] — Kasey’s background: from criminology to fitness and psychology [6:52] — Starting her business and creating the Health Mindset Coaching Certification [10:24] — Why coaching skills affect client results more than information or macros [13:17] — Where fixed mindsets show up with clients—and how coaches can respond [17:01] — Mindset coaching in one-on-one vs. group vs. course formats [22:15] — Mindset and messaging in your sales funnel and application forms [29:12] — Shifting marketing content to support mindset and reduce overwhelm [36:00] — Your own mindset as a coach and how it shapes your results [44:40] — Burnout, difficult clients, and the impact of mindset on your energy 🧠 Links & Resources Free Training: The Coaching Code – Join Kasey’s live training series (August 14-20, 2025) on mindset and coaching skills. Please Leave A Review! Thank you for tuning in to this week’s episode of the Nourish CEO Podcast! If Kasey’s insights resonated with you, or even challenged you... would you do me a favor?  Please rate, follow, share, and review the podcast on Apple Podcasts. Your support helps more amazing coaches like you find the show, and it means the world to me.

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• Where the Online Coaching Industry Is Heading (And How to Thrive in What’s Coming Next)

  It feels like everything is shifting in the online coaching world lately, doesn’t it? In this episode, I’m pulling back the curtain on the five biggest trends reshaping our industry right now. Whether you’re tired of spinning your wheels trying to sell low-ticket offers, or you’re burnt out from the constant hustle of content creation, this episode is going to help you understand why things feel harder than they used to, and what you can do to shift into a more sustainable, profitable business model. I’ve been in this space for over a decade, and I can confidently say the past year and a half has brought some of the fastest and most dramatic changes I’ve ever seen. I’m sharing what’s working (and what’s not) when it comes to offers, marketing, and sales, and giving you actionable insights on how to stay ahead of the curve. If you want to thrive online in 2025 and beyond, this is a must-listen. Timeline Summary: [0:00] - Welcome back! Let’s talk about the big changes happening in the online business space. [1:48] - Why your old strategies may not be working anymore—and the course correction you need now. [3:04] - How sales cycles have shifted and what it means for your business growth. [7:06] - The course creator bubble is bursting—here's what to focus on instead. [14:35] - Why content creation alone won’t cut it anymore, and how to lean into your story and thought leadership. [23:48] - High-ticket, low-volume is the winning business model for most coaches and practitioners in 2025. [29:00] - How human connection is becoming your most valuable offer feature, even for scalable offers [34:00] - Why evergreen sales models are outperforming traditional launches in the health industry. [41:50] - Recap of all five trends and why now is the time to adapt. Top Quotes from the Episode: "People are no longer buying content. They're buying conviction, connection, and transformation." "Courses aren’t dead, but the course creator bubble is definitely bursting." "The people who are succeeding right now are the ones with systems that create consistent touchpoints." "You can bake authentic connection into your offer without burning yourself out on one-on-one sessions." "Evergreen enrollment isn’t just easier—it’s more aligned with how people make decisions today." Links & Resources: DM me the word "INFO" on Instagram to get my free training: @lauraschoenfeldrd Closing Thoughts: If this episode opened your eyes or gave you a fresh perspective, I would be so grateful if you left a review on Apple Podcasts! Your feedback helps other incredible coaches and practitioners discover the show and helps me continue to bring valuable insights your way. Don’t forget to rate, follow, and share this episode with a friend who needs to hear it!

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• How to Stand Out (and Sell More) in Today’s Overcrowded Health Market with Jillian Anderson

  If you've been feeling like your content just isn't hitting the way it used to, you're not alone—and this episode is exactly what you need. I’m sitting down with copywriting and messaging expert Jillian Anderson to talk all things positioning, differentiation, and standing out in today’s saturated and AI-dominated online space. Jillian brings over a decade of experience working with hundreds of clients around the world, and her honest, strategic approach to sales copy is exactly the breath of fresh air we all need in 2025. We explore how messaging has evolved, why “selling information” just doesn’t work anymore, and how you can pivot to transformation-based positioning to actually move the needle in your business. Jillian also shares her unconventional journey from abdominal massage therapist to high-converting copywriter and how her background in healing uniquely informs her client strategy today. Whether you're a wellness practitioner, coach, or creative entrepreneur, this episode is packed with gems to elevate your writing and boost your sales. Episode Highlights & Timeline: [3:42] - The surprising secret that made Jillian's hands-on healing practice wildly successful [6:44] - How becoming a mom sparked a radical business pivot [10:10] - Why writing with honesty and transformation in mind is key in today’s market [14:06] - How ChatGPT is changing the copywriting game—and why Jillian won’t use it for clients [21:35] - The real reason sales may be slowing down in your business (and what to do instead) [27:22] - Why even seasoned entrepreneurs must revisit their messaging [33:55] - The biggest mistake health practitioners make when selling HTMA or other tools [40:00] - Jillian’s #1 tip for getting better copy out of your sales calls Quotes From The Episode "You literally need to sell transformation. You need to sell the future result—not just the information." "Not one line I deliver to clients is written by ChatGPT. That’s a boundary I won’t cross." "Modesty doesn’t sell. If you don’t say it, no one’s going to know why they should work with you." "I tell you what to think in my copy. That’s how you control the narrative and stand out." "If your content isn’t working, stop selling the 'what'—sell the problem you're solving and the future you're promising." Links & Resources: Connect with Jillian on Instagram: @jillianaanderson Visit Jillian’s website: www.jillian-anderson.com Learn more about Otter.ai for transcription: https://otter.ai

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• How To Take The Summer Off Without Your Business Falling Apart with Megan Blacksmith

  Have you ever dreamed of taking an entire summer off without everything falling apart? I know I have. That’s exactly why I invited my friend Megan Blacksmith to join me on today’s episode of the Nourished CEO Podcast. Megan has been creating this kind of freedom in her life and business for nearly a decade, and she’s here to pull back the curtain on how she made it possible... not by waiting until everything was perfect, but by intentionally designing her business and her beliefs to support the life she wanted. We dive into the mindset shifts, identity upgrades, and practical systems that allowed Megan to step away from her business every summer while actually coming back more energized, creative, and inspired. If you’ve ever found yourself stuck in the cycle of "someday I'll take time off," this conversation will show you how to create the space for real freedom without waiting for "someday." Timeline Summary: [2:13] - Megan shares how she made the decision to take six weeks off every summer from the very beginning of her business. [4:00] - Why Megan took time off even when it didn’t make logical or financial sense—and how it became a non-negotiable part of her identity. [8:43] - The practical systems and planning that make stepping away for six weeks possible without everything falling apart. [11:06] - Why taking time off allows Megan to return more energized and inspired—and how it helps her stay connected with her family. [17:25] - The belief Megan had to shift around productivity and self-worth in order to take time off without guilt. [26:40] - How values shape the choices we make in business and life—and why it’s key to drop the guilt when your values look different from someone else’s. [38:11] - Megan shares the magical (and sometimes chaotic) manifestations that have come from her summer sabbaticals. Top 5 Quotes from Megan: "From the beginning I made that statement: I’m taking this time off no matter what." "Every time I actually go and leave and go to the lake, when I come back, I am so fired up to work." "The biggest belief I had to shift was that my productivity equals my worth." "If you really want to figure it out, you will figure it out." "There’s not some magical place where all the beliefs are gone—you just get better at working through them." Links & Resources: Transformation Accelerator Foundations Training — Use code LAURA to save $2,000 off the full price. Connect with Megan on Instagram Closing: If you enjoyed this episode, I’d be so grateful if you’d take a minute to leave a review over on Apple Podcasts. Your feedback helps more amazing coaches and entrepreneurs find the show, and it keeps me creating the content you want more of. Thanks so much for tuning in, and I’ll catch you in the next episode!

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