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The Modern Cotton Story

e3 sustainable cotton by BASF
The Modern Cotton Story
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  • Why cotton matters for apparel industry veteran Jaclyn Noble.
    Listen to apparel expert Jaclyn Noble discussing the environmental and business benefits of using cotton in today’s clothing. She has held senior positions with Spanx, Gloria Jeans, VF, and American Eagle, to name a few. However, her career began with hands-on experience using cotton on the mill floor. For Ms. Noble, industry metrics, transparency, and sound growing practices by farmers form the foundation of industry efforts to embrace sustainable business goals. Using cotton, says Ms. Noble, makes more sense than ever for today’s brands and retailers. This is a fascinating, not-to-be-missed discussion with an experienced global apparel expert. Hosted by Ray Daniels of BASF, and interviewed by Bob Antoshak, Gherzi Textile Organization.
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  • Embracing sustainability in the apparel industry with Liza Schillo, Corporate Sustainability Leader
    Listen to Liza Schillo, Director of Sustainability & Social Impact with Perfect Day, and former Senior Manager of Global Product Sustainability with Levi Strauss, as she discusses the challenges faced by the apparel and cotton industries in adopting ESG and environmental sustainability goals. For Ms. Schillo, industry metrics, transparency, and a commitment to the future underscore industry efforts to embrace sustainable business practices. This is an important, wide-ranging discussion with a leading sustainability expert and advocate. Hosted by Ray Daniels of BASF, and interviewed by Bob Antoshak, Gherzi Textile Organization.
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  • A discussion with Brent Rudolph and Josh Michna at Pheasants Forever and Quail Forever.
    Hear about how Pheasants and Quail Forever helps farmers incorporate biodiversity into their sustainability and environmental conservation efforts. Brent Rudolph, Director of Sustainability Partnerships, and Josh Michna, Precision Agriculture Conservation Specialist, discuss the wide-ranging benefits that come with protecting and improving biodiversity. As they explain, with more diversity – especially of native plants and insects – there are better conditions for wildlife. The diversity helps meet the different needs for escape cover, nesting habitat, food sources, and so forth. Next, a diverse community of insects will usually include beneficial species that can help control pests that can be problematic for crops or livestock. This is an important program not to be missed for all those passionate about sustainable agriculture. Hosted by Ray Daniels of BASF, and interviewed by Bob Antoshak, Gherzi Textile Organization.
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  • Introducing a new cotton innovation with Graham Stewart of Fiber52.
    Hear about some exciting technologies to improve the performance of cotton from Graham Stewart, Executive Vice President at Fiber52 — a company that has developed an innovative prepare for dye (PFD) process that leverages the natural moisture-wicking characteristics of cotton. Using natural techniques, Fiber52’s simplified PFD process enhances cotton’s naturally hydrophobic (wicking) qualities. At the same time, says Mr. Stewart, the Fiber52 process utilizes less water in the dye process while also improving the efficiency of dyeing. Further, Mr. Stewart explains that Fiber52 helps cotton to better compete with synthetic fibers by improving its performance at the textile mill. This is an intriguing program presenting an innovative new technology that promises to enhance the desirability of cotton. Hosted by Ray Daniels of BASF, and interviewed by Bob Antoshak, Gherzi Textile Organization.
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  • Talking cotton with Marshall Hardwick of Louisiana-based Hardwick Planting Company.
    Hear from Marshall Hardwick, a leading cotton grower, about the challenges faced by farmers to produce quality, sustainable crops. Our fascinating discussion covers what it means to be sustainable, as well as ways in which farmers and apparel brands can find ways of working together. For Mr. Hardwick, measurable business practices, transparency, and a commitment to the future underscores the central tenets successful cotton farming today. This is an enlightening program with one of the country’s most innovative growers. Hosted by Ray Daniels of BASF, and interviewed by Bob Antoshak, Gherzi Textile Organization.
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Learn all about cotton sponsored by BASF's e3 sustainable cotton program. Enjoy interviews and episodes hosted by BASF with key players in the cotton, textile, apparel, and retail industries. Also, listen to the podcast on Instagram and Facebook @e3sustainblecotton.
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