Leon Musolff, Wharton Assistant Professor of Business Economics and Public Policy, discusses findings from a recent field experiment showing how default search engine settings significantly influence user choice—highlighting the implications for antitrust policy and competition between Google and Bing. Hosted on Acast. See acast.com/privacy for more information.
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10:30
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10:30
Is it Better to Speak Your Search Terms Than Type Them? New Study Says Yes
Shiri Melumad, Wharton Assistant Professor of Marketing, joins the show to discuss her new paper showing why dictated search terms may work better than typed. Hosted on Acast. See acast.com/privacy for more information.
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11:49
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11:49
Post-Pandemic Marketing: How Brands Are Navigating Ads as Consumers Look for Fun
Cait Lamberton, Wharton Professor of Marketing, joins Wharton Business Daily to discuss how the pandemic has impacted celebrations, including Halloween, and her research on "carnivalesque." Hosted on Acast. See acast.com/privacy for more information.
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14:20
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14:20
Baltimore Ravens Brandon Copeland Talks Financial Literacy & His New Podcast
Brandon Copeland, Linebacker with the Baltimore Ravens, joins Wharton Business Daily to talk about financial literacy and his new podcast. Hosted on Acast. See acast.com/privacy for more information.
Bringing together top leaders, innovators and renowned faculty from the Wharton School of the University of Pennsylvania discussing topics that matter to consumers and the business world. Hosted on Acast. See acast.com/privacy for more information.
México