Raising the Bar with Alli and Michael

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S2 Ep. 4 How Pocket.watch Is Changing Kids' Content with Chris Williams

Chris Williams is the founder and CEO of Pocket.watch, a digital-first studio that creates global franchises from the YouTube stars and characters loved by Generation Alpha (kids born in 2011-2025). Chris stops by the studio to talk to Alli and Michael about "kidfluencers," monetizing an online audience, and the future of kids' entertainment. Launched in 2017, Pocket.watch has raised $21 million in funding to develop and launch children’s media brands and spin-off content into books, merchandise, live events and shows for streaming services like Hulu and Amazon. Learn more about Pocket.watch at !

S2 Ep. 3 Kelly Leveque: Nutritionist To The Stars

Kelly Leveque is the woman who Jennifer Garner, Jessica Alba, and Busy Phillips turn to when they need help balancing blood sugar and demanding schedules. Kelly unveils to Alli and Michael the inner workings of her consulting business and how she went from mapping genomes for oncologists to staking her claim as one of Hollywood's most sought-after nutrition experts. Plus, she shares her secret wellness and diet tips, including the ones she uses as Alli's health coach. Learn more about Kelly by visiting !

S2 Ep. 2 Brittany Driscoll: From Drybar Exec to Squeeze CEO

For years, Alli and Michael sat on their million-dollar idea to create the Goldilocks massage experience—not too pricey, not too cheap—while they were busy building Drybar. But when their VP of Marketing Brittany Driscoll needed a new challenge, their massage concept was reborn. This is the story of how Brittany, Alli, and Michael launched Squeeze, the on-demand massage chain and app disrupting the self-care industry. Learn more about Squeeze by visiting squeezemassage.com or on @squeeze . Keep up to date with Brittany's entrepreneurial journey on @britdrisc . Follow @alliwebb for #BTS of Raising The Bar, and don't forget to subscribe and rate us !

S2 Ep.1 Emily Schuman: Cupcakes and Cashmere

Emily Schuman has built a thriving lifestyle company on the coattails of Cupcakes and Cashmere, a website she created just 10 years ago. As an OG fashion blogger, she walks Alli and Michael through her career's trajectory, from making the tough decision between staying at AOL or diving headfirst into her burgeoning blog (spoiler alert: she took the risk) to eventually licensing products and launching an e-commerce platform. She maps out the do's and don'ts of building a personal brand and how to lean on social media, properly. Check out more of Emily at: !