The Business Case For Women's Sports

• Ep. #136 How Morgan Stanley And Parametric Are Creating Opportunities To Invest In Women’s Sports, ft. Sandra Richards & Gwen Le Berre

  INTRO 1: Morgan Stanley & Parametric just created a new way to invest in women’s sports - literally.In episode #136 of 🎙️The Business Case For Women’s Sports, presented by Ally, Caroline interviews Sandra Richards, Managing Director at Morgan Stanley, and Gwen Le Berre, Head of Responsible Investing at Parametric.Morgan Stanley and Parametric are revolutionizing how we think about investing in sports with the newly launched “Parametric Custom Core Sports League Strategy,” which is a groundbreaking solution that allows their clients to invest in companies supporting sports leagues—including women’s leagues—through public equities.🏀✨In this episode, Sandra and Gwen share how this innovative strategy is providing new opportunities for investors, elevating women’s sports, and proving once again why it’s good business to invest in women’s sports.More from GOALSFollow GOALS on Twitter: @goals_sports_Follow GOALS on Instagram: @goals_sports_Follow GOALS on LinkedIn: https://www.linkedin.com/company/goals-sportsShop: goals-sports.com/shopShow Less

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• Ep. #135 Kate Martin on Elevating Women’s Basketball & Driving Change with Athleta, ft. Kate Martin

  In episode #135 of 🎙️The Business Case For Women’s Sports, presented by Ally, Caroline interviews WNBA and Unrivaled star, Kate Martin, about her new partnership with Athleta’s Power Of She Collective.Kate is not only making an impact on the court—she’s helping shape the future of women’s sports off of it. Through her new partnership with Athleta, she’s working to inspire young athletes, improve performance apparel for women, and advocate for more brand investment in women’s sports.In this episode, Kate shares:
🏀 What it means to be part of Athleta’s mission to empower women
👕 How she’s influencing Athleta’s women’s performance apparel design
📈 Why brands should invest now in women’s sports before they get left behindMore from GOALSFollow GOALS on Twitter: @goals_sports_Follow GOALS on Instagram: @goals_sports_Follow GOALS on LinkedIn: https://www.linkedin.com/company/goals-sportsShop: goals-sports.com/shopShow Less

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• Ep. #134 How SailGP Is Championing Gender Equity and Purpose-Driven Growth in Sports, ft. Fiona Morgan

  In episode #134 of 🎙️The Business Case For Women’s Sports, presented by Ally, Caroline interviews Fiona Morgan, the Chief Purpose Officer at SailGP.SailGP is redefining sailing as a purpose-driven global sport, combining high-speed racing with initiatives that champion gender equity and environmental sustainability. 🌍⛵SailGP has male and female athletes racing alongside each other on the same cutting-edge boats, with the Women’s Performance Programme driving the development of female talent at the highest level.In this episode, hear Fiona share how SailGP is leveraging ✨purpose✨ as a business strategy, driving innovation in gender equity, and creating a fast-growing sport that’s attracting fans and investors worldwide. 🌟More from GOALSFollow GOALS on Twitter: @goals_sports_Follow GOALS on Instagram: @goals_sports_Follow GOALS on LinkedIn: https://www.linkedin.com/company/goals-sportsShop: goals-sports.com/shop

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• Ep. #133 How Populous is Revolutionizing Women’s Sports Facilities and Designing Spaces Worthy Of Their Unique Needs, ft. Sherri Privitera & Avi Greene

  In episode #133 of 🎙️The Business Case For Women’s Sports, presented by Ally, Caroline sits down with Sherri Privitera & Avi Greene from the global design firm, Populous.Populous is redefining how women’s sports facilities are designed, with a focus on equitable design that supports elite female athletes. From stadiums to training facilities - like the newly announced complex for the WNBA’s Indiana Fever - Populous is leading the charge when it comes to designing facilities that allow girls and women to meet their full potential on & off the field of play.In this episode, hear Sherri and Avi share insights on their innovative design principles, the importance of investing in facilities for women athletes, and why creating intentional spaces is essential for the growth of women’s sports.💡More from GOALSFollow GOALS on Twitter: @goals_sports_Follow GOALS on Instagram: @goals_sports_Follow GOALS on LinkedIn: https://www.linkedin.com/company/goals-sportsShop: goals-sports.com/shop

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• Ep. #132 How Athletes Unlimited is Bringing Player-Led, Innovative Pro Women’s Basketball to Nashville, Tennessee, ft. Megan Perry

  Athletes Unlimited is popping up in the Music City! 🎶🏀✨In episode #132 of 🎙️The Business Case For Women’s Sports, presented by Ally, Caroline interviews Megan Perry, the Vice President of Basketball at Athletes Unlimited.Since its launch in 2022, AU Pro Basketball has created a player-led, player-driven league that fills the gap in the WNBA offseason, giving elite athletes a platform to shine.For its 2025 season, AU Basketball is playing in Nashville, TN, bringing high-energy, professional women’s basketball to a city with deep roots in the game.In this episode, hear Megan share insights into the innovative approach of Athletes Unlimited, the power of women’s sports as a business, and what fans can expect from AU Pro Basketball’s 2025 season in the Music City. 🎶🏀More from GOALSFollow GOALS on Twitter: @goals_sports_Follow GOALS on Instagram: @goals_sports_Follow GOALS on LinkedIn: https://www.linkedin.com/company/goals-sportsShop: goals-sports.com/shop

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