Automation Unplugged Podcast

SHOW NOTES

Host Ron Callis announces an exciting update to the Automation Unplugged lineup. Starting in June, the podcast's fourth episode each month will pivot from marketing segments to dedicated AI Insights. Join us as we sit down with industry experts to explore real-world AI use cases, practical applications for integrators, and what is actually working in the business world today.

To get the video announcement, visit: onefirefly.com/auspecial

SHOW NOTES

In this episode, Scott and I discussed:

The evolution of his career from AV integration business owner, to 18 year career with Crestron and even a stint in the NASCAR sponsorship world all preparing Scott to build and lead his high-end lighting design studio

 

Why lighting is a critical, high-growth vertical for integrators

 

The realities of project management in the lighting space and why on-site collaboration is the secret to moving from "lucky" to consistently "perfect" results

 

Scott brings a wealth of wisdom, a refreshingly candid perspective on business, and a deep passion for helping integrators build better partnerships. Whether you’re just starting your lighting journey or looking to refine your design process, you'll find a ton of insight in this conversation.

So settle in and enjoy my conversation with Scott Smith. Let's get started!

To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au348

SHOW NOTES

We cover:

What a true “luxury experience” looks like across multiple touchpoints — from your branding, imagery, and website to in-person showroom tours, events, and white-glove follow-up

How to show up where luxury buyers are researching you online — including Google search, generative AI search, and social — and why unique, high-quality content and imagery matter more than ever

Event and gifting strategies as powerful tools for deepening relationships with architects, builders, designers, and ultra-high-net-worth clients

Visit the episode page on our website to get the audio recording, full transcript, and video of the original webinar. Now let’s tune in and explore how you can truly own your luxury market.

 

About One Firefly

One Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and home services markets. One Firefly is headquartered in Coral Springs, Florida with staff located throughout North America and has been operating since 2007. 

To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au347

SHOW NOTES

In this episode, Phil, Pat, and I discussed:

Their 35-year journey from a startup to one of Hawaii’s most respected integration firms

 

How they’ve built a lasting company culture through honesty, teamwork, and strong community roots

 

Their vision for the next generation, including mentoring future leaders and transitioning ownership to their team

 

Phil and Pat’s story is one of resilience, innovation, and integrity — a true testament to what’s possible when family, passion, and purpose align.

So settle in and enjoy my conversation with Phil and Pat Mulligan of PAC Hawaii. Let’s get started!

To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au346

SHOW NOTES

This episode is hosted by Kat Wheeler, and together she and Adam dive into:

How to identify the AI tools that actually make a difference

Simple ways to automate repetitive marketing and reporting tasks

And why the future of business success is built on AI plus human collaboration

 

Whether you’re just starting to explore AI or looking for smarter ways to integrate it into your day-to-day, you’ll walk away with tangible takeaways to make your work more efficient and effective.

Let's dive in. Here’s Automation Unplugged with Adam Lewis.

To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au345