Automation Unplugged Podcast

SHOW NOTES

In this episode, Ollie and I discussed:

Why founder-led sales eventually becomes the ceiling on your growth, how the "founder advantage" makes it unfair to expect your salespeople to sell like you do, and the path to getting off the hamster wheel.

The five-pillar operating system Sales Velocity uses to build scalable sales machines—positioning, process, people, performance, and planning—and how to find the key constraint holding your team back.

And practical tactics you can implement right away: how to attract, assess, and onboard sales talent without falling for the "black book" myth, why public dashboards tracking percentage of time gone versus target achieved create ownership and urgency, and how to structure your weekly accountability and coaching meetings.

Whether you're the owner still carrying your company's sales on your own back or you're looking to build a repeatable sales engine, you're going to love this conversation. So settle in and enjoy my conversation with Ollie Tuffney. Let's get started!

To get transcripts, resources of what was mentioned in the show, and more visit the podcast page on our website at onefirefly.com/au363

SHOW NOTES

In this episode, Jason and I discussed:

How he scaled Austin Home Systems from a three-person shop to 26 employees and over $7 million in revenue.

How reading Traction helped him define his target market of custom home builders and break through the million-dollar ceiling.

Why joining a ProSource peer group and learning to “be vulnerable” with fellow dealers has been, in his words, life-changing for his business.

Jason is known for his hands-on approach and for building a company focused on quality, service, and long-term relationships. Whether you’re building your own integration firm or just want to hear how a values-driven leader scales a business, you’re going to love this one.

So settle in and enjoy my conversation with Jason Zuniga. Let’s get started!

To get transcripts, resources of what was mentioned in the show, and more visit the podcast page on our website at onefirefly.com/au362

SHOW NOTES

We cover:

How AI platforms like ChatGPT, Gemini, Claude, and Perplexity are changing the customer research journey — and why integrators need to rethink how they present themselves online

The concept of EEAT — Experience, Expertise, Authority, and Trust — and how businesses can use content to strengthen their online visibility and credibility

Practical strategies for capturing and creating content, including project photography, video, case studies, reviews, social media, and websites

Visit the episode page on our website to get the audio recording and video of the original webinar. Now let’s tune in and explore how great content can help your business stand out and attract more of the right customers online.

To get transcripts, resources of what was mentioned in the show, and more visit the podcast page on our website at onefirefly.com/au361

SHOW NOTES

In this episode, Jon and I discussed:

How his experience in NASCAR shaped the way he approaches precision, pressure, troubleshooting, and entrepreneurship in the integration world.

Why professional design documentation, outsourced engineering partnerships, and strong project planning are critical.

And how Jon is building Fusion Automation through relationships with architects, designers, and builders, while leaning into high-growth categories like lighting, shades, invisible audio, and digital displays.

Whether you’re interested in building stronger relationships with architects and designers, growing a design-forward integration firm, or hearing how lessons from NASCAR translate into business ownership, you’re going to enjoy this conversation.

So settle in and enjoy my conversation with Jonathan Smith. Let’s get started!

To get transcripts, resources of what was mentioned in the show, and more visit the podcast page on our website at onefirefly.com/au360

SHOW NOTES

In this episode, Blake and I discussed:

How one simple ChatGPT project opened his eyes to the business potential of AI and led him to start building his own software tools.

Why Claude Code, AI skills, agentic coding, and tools like MCP are helping non-traditional developers solve real business problems faster than ever before.

And how Blake built LVN Signals, an AI-powered platform that helps contractors uncover commercial low-voltage opportunities before they hit the bid boards.

Blake brings a unique mix of field experience, community building, software development, and hands-on AI experimentation. This conversation is a real-world look at what’s possible when integrators stop treating AI as a buzzword and start using it to solve practical business challenges.

Whether you’re already experimenting with AI or just trying to understand where to begin, you’re going to get a lot of value from this conversation.

So settle in and enjoy my conversation with Blake Urmos. Let’s get started!

To get transcripts, resources of what was mentioned in the show, and more visit the podcast page on our website at onefirefly.com/au359