Automation Unplugged is a Facebook Live show recorded weekly with our host Ron Callis, Owner and CEO of the digital marketing agency, One Firefly. In each Autom...
AU #290: Finding Top Talent: Proven Strategies to Discover Your Ideal Candidates
SHOW NOTESIn the webinar, we’ll cover:How to define and document your ideal candidate profile in order to source individuals who meet your needs for skill set requirements, experience, and cultureHow to leverage your existing team and personal networks to seek new talent Best practices for sourcing talent through social media, job boards, industry events, technical and vocational schools, and moreVisit the episode page on our website to get the audio recording of this webinar, the transcript, and the full video recording of the original webinar. Now let’s tune in to learn how you can find top talent for your business in 2025. About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.
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AU #289: Unlock New Opportunities at Light It Up Expo
SHOW NOTESIn today’s episode we cover:About landscape lighting industry insights and trends.Preview of the upcoming Light It Up Expo.Looking for opportunities and how to elevate your business for 2025.Join us on this episode to look out for the preview of the upcoming Light It Up Expo. Discover what makes this event a must-attend for anyone in the landscape lighting industry, featuring hands-on learning, inspiring panels, and opportunities to level up your business for 2025.To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au289About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.
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32:46
AU #288: Debunking SEO Myths: Expert Insights with Jordan Littman
SHOW NOTESHere are a few of the key topics we covered:The difference between SEO and Google Ads, and how to use both for a well-rounded marketing strategy.Why ranking fluctuations happen and what metrics really matter for measuring SEO success.Actionable tips for setting realistic expectations, tracking performance, and evaluating the ROI of your SEO efforts.Whether you’re looking to level up your digital marketing strategy or better understand the nuances of SEO, this episode is packed with value. Let’s dive into my conversation with Jordan Littman. About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.
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43:49
AU #287: Building Trust and Tech: Smart Home Growth Strategies with Adam Zell
SHOW NOTESIn today’s episode, Adam and I cover a wide range of topics, including:How Adam built long-standing partnerships that helped launch Boston Automations.Adam’s insights into growing a team, adopting new systems like EOS, and focusing on what matters most: client trust.Marketing strategies that make an impact, ranging from leveraging video and social media to implementing creative gifting campaigns that build strong relationships with architects, builders, and designers.Adam’s story is proof that blending innovation with a human touch is a recipe for success in this fast-evolving industry. Let’s dive into my interview with Adam Zell.To get transcripts, resources of what was mentioned in the show, and more visit: onefirefly.com/au287About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.
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AU #286: Attracting Top Talent: Proven Strategies to Build Winning Teams
SHOW NOTESIn the webinar, we’ll cover:How to define your company’s brand identity in order to attract the right skills and culture fit candidates to your organizationHow to create compelling job ads and calls-to-action How to effectively position your brand through all the candidate research touchpoints Visit the episode page on our website to get the audio recording of this webinar, the transcript, and the full video recording of the original webinar. Now let’s tune in to learn how you can attract top talent to your business in 2025. About One FireflyOne Firefly, LLC is an award-winning marketing agency that caters to technology professionals in the custom integration, security and solar energy markets. One Firefly is headquartered in Davie, Florida with staff located throughout North America and has been operating since 2007.
Automation Unplugged is a Facebook Live show recorded weekly with our host Ron Callis, Owner and CEO of the digital marketing agency, One Firefly. In each Automation Unplugged episode, Ron speaks with leading industry personalities and technology professionals to discuss all things business development, technology trends, and more. These interviews are designed to help our clients and members of the custom integration industry keep up-to-date with the latest news as well as learn from experts in the field.
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