Leading In A Changing Sales Landscape On this episode of the Sales Gravy Podcast, Jeb Blount (Sales Gravy CEO and author of Sales EQ) and Graham Hooper (CEO of Ellison Technologies) discuss the keys to leading your sales team in uncertain times. You'll learn how to succeed in volatile economic times by effectively handling decision deferment objections and conducting thorough research during the discovery phase of the sales process. Key Takeaways: Salespeople can successfully navigate the transition from a red hot market to a stagnant down market, but it requires grit, discipline, and creativity. In uncertain economic times and a world increasingly influenced by the power of AI, sales-specific emotional intelligence and human-to-human communication are the most important skills a salesperson can have when establishing trust and building relationships with buyers. Conducting effective, deep discovery and handling buying decision deferment objections will give salespeople a competitive edge in any economic climate. Transitioning From A Red Hot Market To A Stagnant Down Market Many salespeople today are struggling to make the transition from taking advantage of a red hot market to navigating the doldrums of volatile economic times. Some sectors, like real estate, are experiencing the brunt of these changes in the market, where other sectors, like defense are seeing more profit. Economic swings are cyclical and always will be, but especially in the last twenty four months, sales organizations are moving to a more traditional kind of selling. Salespeople who know how to get creative, grind it out, and prioritize the fundamentals will see the most success in times like these. However, it’s not easy to make that mindset shift and truly rise to the moment. The One Thing That Will Always Guarantee Your Success in Sales For the individual salesperson, the most important thing that you can have in your arsenal to make it out on top in volatile economic times is not above-average intellect or a winning personality— it’s grit. This is this ability to dig deep and take your career, your future, and your life into your own hands when things are difficult and it seems like there is very little in your control. Getting up, getting yourself ready for the day, protecting your time and your energy, and making sure that you are putting yourself in front of the right people at the right time with the right message. Nothing Compares to Real Human Connection Another strength that will set you apart from other salespeople and allow you to break through the noise and truly connect with the right customers is sales-specific emotional intelligence— Sales EQ. Salespeople aren’t the only ones experiencing tough times. Real human connection matters today more than ever. You must have the ability to see eye to eye with your customers, meet them where they are, and make them comfortable enough to open up and share their toughest business challenges. When you connect the dots between their biggest problems and how you can help solve them, you build the foundation for trust and create lasting business relationships as a result. Conducting deep discovery is the key to helping your customers close the gaps and see positive change from your solutions. The Only Communication You Can Trust is Human-to-Human In today's world, human-to-human communication is the only trustworthy form of communication. With more AI tools and services than any one person could take full advantage of, it's not secret that we rely heavily on automation to maintain productivity and be maximally effective. The downside of this is that written communication can easily be created and distributed by AI, which is often seen as inauthentic or untrustworthy. So has the role of the salesperson changed in the expanding world of automatic and artificial intelligence? The short answer is yes. The rise and mass adoption of automation has certainly chan...

On this special episode of the Sales Gravy Podcast, Sales Gravy Senior Master Sales Trainer Brad Adams and bestselling author of Coffee's for Closers, Tony Morris, dive into the art of great discovery, how to ask questions that build rapport and create engagement, and why better questions set the groundwork for better results. Podcast Takeaways The ability to listen actively and conduct effective discovery is the most important skill for salespeople. Authentic engagement is a direct result of great discovery, which is not possible without deep and active listening. Autopilot is the reason why many salespeople struggle to ask the right questions during the discovery call. Before every discovery call, salespeople should establish a clear desired outcome, create a list of criteria to frame questions, and prepare to lead prospects through the process. There are five questions that salespeople should ask in every discovery call, including tag on questions, statement questions, replay questions, clarification questions, and future questions. By seeing the world through customers' eyes, salespeople can achieve authentic engagement and effective discovery. Great Discovery Is A Sales Superpower The two biggest priorities for salespeople are building pipeline through prospecting and discovery. Not expert negotiation, perfect presentation skills, or even closing. Those steps are integral to the sales process, but not as fundamentally critical as getting in front of as many potential clients as possible, and authentically engaging with as many of them as you can. Authentic engagement is the result of great discovery, and you can't conduct bulletproof discovery without deep and active listening. The Biggest Mistake You Can Make In Sales Listening is one of the most vital skills that a salesperson can hone and develop. Failure to really listen to your prospect, especially on a discovery call, only sets you up to make more mistakes later on in the sales process, causing you to risk jeopardizing the opportunity. In discovery conversations, if you're talking more than your prospect, you are reducing your likelihood of effectively connecting with and engaging them. Don't just listen to respond, listen to learn. Additionally, it's difficult to do effective discovery without the right questions, and without listening to your prospect, you will ask terrible questions. If there's one thing that will doom an opportunity before it even picks up speed is wasting your and your prospect's time on the wrong questions. Derailing the focus of the conversation with surface level questions, or misinterpreting your prospect's answers because you're too busy thinking of a response to actually listen, will only make your job harder and your prospect feel ignored. Autopilot Is Killing Your Discovery Process One of the reasons that many salespeople struggle to ask the right questions during the discovery call is that they run on autopilot. This is a serious problem because instead of approaching the discovery call with proper preparation, confidence, and awareness, they ask questions without thinking about what they're asking. And as we know, asking bad questions will reap poor results. Luckily, the solution to this is preparing before every discovery call. Here are three steps you can take before your next conversation to ensure that you are ready to conduct great discovery. Establish a clear desired outcome. What are you aiming towards? Is it to set up a demo, meeting, presentation, or is it to make a sale? Have a clear, defined outcome for the conversation, before you even get started. This will help you to get the most value out of the conversation while staying on the right track. Create a list of criteria to frame your questions. What are the key criteria you need to know by the end of the conversation in order to set the deal up for success? Before a call,

On this episode of the Sales Gravy Podcast, Jeb Blount sits down with celebrity chef and entrepreneur Vera Stewart, to learn how persistence and a "never take no for an answer" mindset helped her build a business empire. Southern Home Cook Turned Nationally Recognized Celebrity Chef Vera’s entrepreneurial journey started back in her undergrad days, baking cakes and pies for her chemistry professor just to get a passing grade. After graduating from the University of Georgia (Go Dawgs!) she taught school for four years before starting her family and becoming a stay at home mom.  But Vera missed the sense of self-reliance that having an income brought her, and started a catering business out of her home kitchen in Cartersville, Georgia. The rest of the story is legendary as she leveraged luck, chance meetings, relentless persistence, and an infectious competitive spirit to build a business empire and nationally known brand in hospitality and cooking.   Taking Risks Creates Opportunity for Success As her business grew, Vera took advantage of opportunities as they arose. What some might have considered a risk, Vera saw as an area of potential. From catering the governor's luncheon, to appearing on Food Network, starting her own TV show, and writing amazing cookbooks, Vera always rose to the challenge, took advantage of every opportunity, and never took no for an answer. She was able to climb to the next level again and again at different points in her story because she held on to a simple, but powerful mantra: “All they can do is say no.” The VeryVera Show Origin Story Through a stroke of luck and the willingness to say yes in the face of uncertainty, Vera landed a spot on Throwdown With Bobby Flay. It was a pivot point that changed everything.  Following her appearance with Bobby Flay, a local Augusta, Georgia TV station offered to let Vera record six episodes for her own show. It was an instant hit and she wanted more. When she was told that it would take five years to get syndicated, Vera was undaunted. She approached a station in Savannah, GA with a pitch to syndicate her new show.  Value First Vera pitched her show to WSAV, with a crucial mindset—she led with value and focused on what was in it for them. She demonstrated exactly how she could help them sell more advertising. This is how The VeryVera Show landed its first syndicated market. Today, The VeryVera Show is in 40 markets with over 300 episodes to date and has never had a station cancel.  Resilience. Tenacity. Adversity. Vera's entrepreneurial journey is as inspiring as it is informative. What we can learn from her story is that resilience, tenacity, and the willingness to face adversity are invaluable to paving the way to a successful business or career. Sales is a unique profession that affords salespeople the opportunity to essentially work as an entrepreneur within an organization to earn commission. In many respects, you are your own boss, call your own shots, and have an incredibly high earning potential compared to other lines of work. The only way to take advantage of that potential is to overcome obstacles, take risks, deal with rejection, and not take no for an answer. Sales professionals who adopt an entrepreneurial mindset can leverage their skills, knowledge, and experience to achieve remarkable success. Entrepreneurs are known for their ability to innovate, take risks, and seize opportunities, and salespeople who embody these traits can excel in their careers. Here are five ways that salespeople can harness an entrepreneurial mindset to be successful. 5 Ways Salespeople Can Harness An Entrepreneurial Spirit to Advance Their Career Approach Your Career With A Growth Mindset A growth mindset is the belief that one's abilities can be developed through hard work and dedication. Salespeople who have a growth mindset are more likely to see challenges as opportunities to learn and grow.

On this fun episode of the Sales Gravy Podcast, Jeb Blount is joined by the incredible social media influencer and successful real estate agent, Alexander Zakharin. Jeb and Alexander discuss that when the going gets tough in the real estate market, the toughest real estate agents get fanatical about prospecting. Alexander Zakharin's Inspiring Real Estate Journey Alexander Zakharin is a New York City real estate guru and a force on TikTok. He emigrated from Russia to the United States in 2017 with a dream to live and work in the greatest city in the world. When he had visited NYC a few years before, it was love at first sight as he rode a greyhound bus all the way from Chicago into Midtown West. Drawn to the skyscrapers and beautiful buildings he would later rent and sell, Zakharin took the leap after attending college in the UK and moving back to Russia for work. He arrived in the states without a job or a plan and stumbled into real estate by pure chance— with no real estate experience. He had a background in oil and gas that provided him some sales experience, but he’d never sold real estate. He jokes that his first real estate transaction was renting out his apartment in St. Petersburg the day before he left Russia. Through a personal connection who rented apartments in Manhattan, Zakharin got an interview as a real estate agent. He then leveraged Fanatical Prospecting, grit, hard work and social media to climb the brutal real estate ladder in New York City. Since then, Zakharin has sold over 31 million dollars in real estate proving that anything is possible when you set your mind to it. His astronomical success illustrates how the power of relentless prospecting combined with savvy social media strategies have become keys to success in the real estate market, no matter the economic conditions. It Pays To Have An Entrepreneurial Mindset Real estate is a highly competitive industry that is constantly influenced by market fluctuations. As a real estate agent, you are essentially your own boss, which means that you have the freedom to control your own earning potential. This is ultimately what draws so many people into real estate, but it requires a significant mindset shift. You are responsible for your own success and income. In order to thrive in the real estate industry, you must be self-motivated and highly disciplined with a love for competition. As a real estate agent, you work for yourself, and you are a self-employed entity. You earn exactly what you work for, and it’s up to you to make it happen. This was one of the main reasons that Zakharin saw early success in real estate and decided to stay on that path. However, it’s important to remember that this success doesn’t come easily. Real estate agents must put in the time and effort to build their network, find leads, and close deals. What It Takes To Be Great In Real Estate Overwhelmingly, your ticket to success, regardless of what business or vertical you’re in (especially if it’s a service business), is meeting people and making connections. The more you focus on the human side of sales or service, the faster you close deals and the longer you hold onto relationships. High performing professionals understand the value of building networks. Likewise, in real estate, the most successful agents are those who focus on the human aspect of their work and prioritize personal connections with potential clients. Zakharin explains that the most successful new agents aren't the one with the fanciest Excel sheets or the perfect messaging, they're the ones who aren't afraid to call up people in their network and say, "By the way, I'm doing real estate now. If you're looking to rent or buy, reach out to me." Having conversations with people helps any professional gain practical knowledge and experience through learning by doing. There is no substitute for having real conversations with people and maintaining that personal connection is the key t...

On this episode of the Sales Gravy podcast, Jeb Blount (People Follow You) sits down with Leigh Cantrell and Rob Matura who are Regional Vice Presidents at Cigna to discuss the keys to leading multi-generational sales teams. It's a fascinating conversation in which you'll learn about the challenges and rewards of building sales teams from diverse age groups. Challenges With Leading Multi-Generational Sales Team Leading a multi-generational sales team can be challenging. The differences in values, work styles, communication preferences, and technological competencies will stretch you as a leader. These challenges include: Different work values: Different generations may have varying work ethics and priorities, making it difficult to align everyone towards common goals. Communication differences: Younger generations may prefer digital communication, while older generations may prefer face-to-face or phone conversations. Technological competency: Younger generations may be more familiar with technology and digital tools, while older generations may require additional training and support. Different learning styles: Different generations may have different preferences for how they learn and receive information, making it challenging to provide training and development opportunities that accommodate everyone. Resistance to change: Some team members may resist new technologies, processes, or ways of working that are introduced to the team. To effectively lead a multi-generational sales team, you must adapt to these differences and foster collaboration, communication, and teamwork across generations. The Strengths of Multi-Generational Sales Teams The good news is that multi-generational sales teams bring a diverse range of skills, perspectives, and experiences to the table. This  leads to numerous strengths over teams that lack this level of diversity. Diversity of ideas: Team members from different generations can bring unique perspectives, experiences, and creative approaches to problem-solving and decision-making. Range of skills: Different generations bring different skill sets and competencies to the table, such as expertise in different technologies or a deep understanding of traditional sales techniques. Mentorship: Older team members can provide mentorship to younger team members, while younger team members can bring help their older team members embrace new ideas and tech. Flexibility: A multi-generational sales team can be more flexible and adaptable to changing market conditions, customer needs, and technological innovations. Increased customer understanding: Team members from different generations can help the team better understand and connect with customers from different age groups and backgrounds. By leveraging the strengths of multi-generational sales teams, you will quickly increase sales and deliver better numbers. Seven Keys to Leading and Coaching Multi-Generational Sales Teams Leading a multi-generational sales team requires understanding and accommodating the differences and unique strengths of each generation. It can be rewarding, but it's not easy. Here are a few tips to effectively lead a multi-generational sales team: Communicate effectively: Use clear, concise, and consistent communication to ensure everyone understands their role, goals, and expectations. Provide opportunities for development: Offer ongoing training and professional development opportunities to help your team grow and meet their career aspirations. Foster a positive work environment: Encourage collaboration, teamwork, and open communication, and celebrate the successes of your team. Flexibility in work styles: Recognize and accommodate different work styles, preferences, and technological needs of each generation. Embrace diversity: Recognize and respect the diversity of backgrounds, perspectives, and experiences of each team member.