The Niche Is You

In this episode we’ll talk about:
Why most people only ask one question when making decisions — and it's the wrong one
The difference between optimization decisions and positioning decisions
How our culture trained us to measure success by what we get instead of what we're aligning with
Why Jalen Brunson's $113 million decision is a masterclass in spiritual and strategic alignment
Why provision follows position — not the other way around
What this looks like applied to the decisions you're facing right now
And more…


START HERE…
→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges.
→ https://mattgottesman.substack.com/about

NEW HERE…
→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play.
→ https://mattgottesman.com/reverse-engineer-your-life (FREE)

CONNECT WITH ME…
→ Instagram — @mattgottesman
→ TikTok — @mattgottesman
→ YouTube — @mattgottesman

RESOURCES…
→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE
→ Recommended Book List — CLICK HERE
→ Apparel — thenicheisyou.com

OTHER RELATED EPISODES:
Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest Step
Apple: https://apple.co/3MB62Iu
Spotify: https://bit.ly/4rZw3RN

In this episode we’ll talk about:
Why the most overlooked competitive advantage is the thing that makes you specifically you
How trying to make what's already been made is the slowest path to obscurity
Why your unique combination of experiences perspectives and gifts is the actual asset
How there's already an audience searching for what only you can offer
Why most creators settle for generic work because specific work feels riskier
What happens when you finally trust that what makes you different is exactly what's needed
And more…


START HERE…
→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges.
→ https://mattgottesman.substack.com/about

NEW HERE…
→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play.
→ https://mattgottesman.com/reverse-engineer-your-life (FREE)

CONNECT WITH ME…
→ Instagram — @mattgottesman
→ TikTok — @mattgottesman
→ YouTube — @mattgottesman

RESOURCES…
→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE
→ Recommended Book List — CLICK HERE
→ Apparel — thenicheisyou.com

OTHER RELATED EPISODES:
Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest Step
Apple: https://apple.co/3MB62Iu
Spotify: https://bit.ly/4rZw3RN

In this episode we’ll talk about:
Why fruit is not what most people think it is
What scripture actually means when it talks about the fruit of the Spirit
How real fruit shows up in someone's daily behavior — not their public presentation
Why fruit cannot be performed... only lived
How recognizing fruit in others requires cultivating it in yourself
What your spirit knows about someone long before your mind can explain it
And more…


START HERE…
→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges.
→ https://mattgottesman.substack.com/about

NEW HERE…
→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play.
→ https://mattgottesman.com/reverse-engineer-your-life (FREE)

CONNECT WITH ME…
→ Instagram — @mattgottesman
→ TikTok — @mattgottesman
→ YouTube — @mattgottesman

RESOURCES…
→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE
→ Recommended Book List — CLICK HERE
→ Apparel — thenicheisyou.com

OTHER RELATED EPISODES:
Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest Step
Apple: https://apple.co/3MB62Iu
Spotify: https://bit.ly/4rZw3RN

In this episode we’ll talk about:
Why we sort our talents into two piles — and how that sorting system is breaking
The lie that real artists shouldn't care about money — and where it came from
Why art is bigger than the canvas and the recording booth
The reframe — money isn't the enemy of devotion, neglect is
Why rigor and devotion are the same act
How to define your own model without inheriting the old playbook
And more…


START HERE…
→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges.
→ https://mattgottesman.substack.com/about

NEW HERE…
→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play.
→ https://mattgottesman.com/reverse-engineer-your-life (FREE)

CONNECT WITH ME…
→ Instagram — @mattgottesman
→ TikTok — @mattgottesman
→ YouTube — @mattgottesman

RESOURCES…
→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE
→ Recommended Book List — CLICK HERE
→ Apparel — thenicheisyou.com

OTHER RELATED EPISODES:
Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest Step
Apple: https://apple.co/3MB62Iu
Spotify: https://bit.ly/4rZw3RN

In this episode we’ll talk about:
Why God will sometimes dry up the source that's been carrying you
How to recognize divine redirection when it shows up as drought
Why the unexplainable slowdown isn't punishment — it's repositioning
The difference between confusing the source with God and recognizing God as the actual source
Why letting go of what used to work is harder than starting something new
What shifts when you stop trying to revive the old well and start trusting the new direction
And more…


START HERE…
→ Join The Niche Is You® — my Substack (20K+) — Weekly essays, the full workshop library, the private community + the Quarterly Challenges.
→ https://mattgottesman.substack.com/about

NEW HERE…
→ 6 Days to Clarity Workshop — clarity for your time, energy, money, creativity, work & play.
→ https://mattgottesman.com/reverse-engineer-your-life (FREE)

CONNECT WITH ME…
→ Instagram — @mattgottesman
→ TikTok — @mattgottesman
→ YouTube — @mattgottesman

RESOURCES…
→ Write • Design • Build — my Content Creator Studio & OS masterclass (Included when you join my Substack) — Growing the niche of you, your audience, reach, voice, passion & income — CLICK HERE
→ Recommended Book List — CLICK HERE
→ Apparel — thenicheisyou.com

OTHER RELATED EPISODES:
Faith Isn’t Knowing the Whole Path… It’s Taking the Next Honest Step
Apple: https://apple.co/3MB62Iu
Spotify: https://bit.ly/4rZw3RN