Primary Technology

Super Bowl AI ads are probably why RAM is so expensive, ChatGPT ads are here, Apple’s Siri update with Gemini is delayed “again,” Ferrari’s first EV with Jony Ive-designed interior, and a wild  Vision Pro experiment.
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Creative Effort - Jason's Podcast
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Links from the show
Stephen's Vision Pro Experiment - YouTube
An app developer is suing Apple for Sherlocking it with Continuity Camera | The Verge
Ben Affleck & Jennifer Aniston Star In 'Good Will Dunkin’ Super Bowl Ad - YouTube
Jurassic Park... Works | Big Game Commercial 2026 | Xfinity - YouTube
Artlist’s Official Big Game Commercial 2026 - YouTube
YouTube TV Gets Cheaper Sports, News, and Entertainment Bundles - MacRumors
ChatGPT’s cheapest options now show you ads | The Verge
Here are the brands bringing ads to ChatGPT | The Verge
iOS 26.3 has fixes for 35+ security issues on iPhone, details here - 9to5Mac
Apple’s iOS 26.4 Siri Update Runs Into Snags in Internal Testing; iOS 26.5, 27 - Bloomberg
Daring Fireball: Apple Is Delaying the ‘More Personalized Siri’ Apple Intelligence Features
Apple picks Google's Gemini to run AI-powered Siri coming this year
BlastDoor for Messages and IDS - Apple Support
Apple Acquires 'Severance', Eyes Season 3 Start and Season 4 (Exclusive)
Ferrari’s first EV will have an interior designed by Jony Ive | The Verge
Google Photos brings 'Create with AI' templates to iPhone
OpenAI's Jony Ive-Designed Device Delayed to 2027 - MacRumors
AirDrop-Quick Share Interoperability Expanding to More Android Phones - MacRumors
Meta launches AI algorithm personalization feature for Threads
TikTok launches an opt-in Local Feed in the US leveraging users' precise location | TechCrunch
Coinbase rolls out AI tool to 'give any agent a wallet' | The Block

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Apple shatters revenue records, Tim Cook teases new innovations coming this year, Walmart hits $1T market cap, everyone’s still pouring money into AI, and OpenClaw’s “skills” have serious security concerns.
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Links from the show
Mac Power Users - Relay
Apple announces all-time record in revenue, iPhone sales – Six Colors
While Everyone Else Tries to Replace the iPhone, Apple Just Had Its Best Quarter Ever
New Mac configurator may point to separate CPU and GPU options - 9to5Mac
Tim Cook hints at ‘never been seen’ innovations coming this year - 9to5Mac
Meta (META) Q4 2025 earnings
185 Billion Reasons Google Isn’t Worried AI Will Kill Search
Google's subscriptions rise in Q4 as YouTube pulls $60B in yearly revenue | TechCrunch
It Took 64 Years to Build Walmart. It Took 3 Years to Turn It Into a $1 Trillion Tech Company
Xcode moves into agentic coding with deeper OpenAI and Anthropic integrations | TechCrunch
OpenClaw’s AI ‘skill’ extensions are a security nightmare | The Verge
Humans are infiltrating the social network for AI bots | The Verge
Anthropic's 'Dishonest' Ads Clearly Struck a Nerve With Sam Altman
Expect more upsells and subscription bundles from Apple, Creator Studio was just the start - 9to5Mac
Now anyone can tap Ring doorbells to search for lost dogs | The Verge
AirTag 2 Has Wild Range! #tech #airtag - YouTube
Google announces Pixel 10a with completely flat camera
Alexa Plus is now available to everyone in the US | The Verge
Apple Sports for iPhone updated with PGA, LPGA, and more - 9to5Mac
The SpaceX-xAI Merger Isn't About Data Centers in Space. It's About Bailing Out Musk's Biggest Gamble
Shortcuts Team Lead Hiring
Gemini Mac App Tweet

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Creator Studio is out and the rollout was rough. We review it, plus AirTag 2 launch, Tesla ends production of Model S and X, Gemini keeps beating ChatGPT, Sonos finally released new hardware, Apple Invites might be bad, and is TikTok dying?
Ad-Free + Bonus Episodes
Show Notes via Email
Watch on YouTube!
Join the Community
Email Us: [email protected]
@stephenrobles on Threads
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Framer - Start creating for free at framer.com/primary and get 30% OFF an annual plan!
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Links from the show
I Tested Apple’s New Creator Studio for 2 Weeks - YouTube
Apple’s Rumored AI Pin Forces a Simple Question: What Do People Actually Want?
Apple’s Creator Studio Isn’t an Adobe Killer. It’s Something Else Entirely
Apple introduces new AirTag with expanded range and improved findability - Apple
A brief note about one more AirTag 2 difference - 9to5Mac
Sebastiaan de With on Bluesky
@stroughtonsmith - Mastodon
Tesla Finally Announced the End of an Era
I Bought an 11-Year-Old Tesla in 2024 — Worth It? - YouTube
Apple Signs Deal for Brandon Sanderson's 'Cosmere' Universe Movies and TV Shows - MacRumors
Google adds Gemini AI-powered ‘auto browse’ to Chrome | The Verge
Moltbot (Formerly Clawdbot) Showed Me What the Future of Personal AI Assistants Looks Like - MacStories
Sonos unveils its first new hardware product in over a year - 9to5Mac
OpenAI is working out how much to charge for ChatGPT ads | The Verge
TikTok Faces Outage and Censorship Concerns Days After U.S. Ownership Deal Closes - MacRumors
Disgruntled TikTok Users Turn To UpScrolled—Which Outranks TikTok On App Store

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Apple is rumored to overhaul Siri with a chatbot in iOS 27, and they’re working on an AI Pin, OpenAI said a hardware unveiling should happen this year, YouTubers will be able to create Shorts using AI-generated versions of themselves, and Stephen finally figured out Claude Code.
Ad-Free + Bonus Episodes
Show Notes via Email
Watch on YouTube!
Join the Community
Email Us: [email protected]
@stephenrobles on Threads
@jasonaten on Threads
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Links from the show
Stephen's Shortcut Community
Jason's Creative Effort Newsletter
Morning Routine Shortcut Mentioned
Apple reportedly replacing Siri interface with actual chatbot experience for iOS 27 - 9to5Mac
iOS 27: Apple (AAPL) to Revamp Siri as Built-In iPhone, Mac Chatbot - Bloomberg
Apple Spent Years Downplaying AI Chatbots. Now Siri Is Becoming One
Apple Explores Using Google Gemini AI to Power Revamped Siri - Bloomberg
Google X Apple Gemini Statement
Apple Developing AirTag-Sized AI Pin With Dual Cameras - MacRumors
OpenAI aims to debut first device in 2026, exec tells Axios
Apple AI Pin Joke Announcement
Samsung Galaxy S26 battery pack leak points to Qi2 charging support | The Verge
YouTube CEO Neal Mohan Addresses AI Slop in 2026 Letter to Creators
YouTubers will be able to make Shorts with their own AI likenesses | The Verge
Cover your eyes: Netflix vertical video is coming this year - 9to5Mac
Netflix revises Warner Bros. bid to an all-cash offer | The Verge
Threads overtakes X on mobile, but still lags far behind | The Verge
Threads rolls out ads to all users worldwide | TechCrunch
Sony’s TV business is being taken over by TCL | The Verge
How ChatGPT Became My Most Useful Creative Tool

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Google’s Gemini will officially power Apple Intelligence features, Apple Creator Studio adds new subscription pricing for Apple’s Pro Apps and iWork suite, ChatGPT integrating with Apple Health, and Digg is back!
Ad-Free + Bonus Episodes
Show Notes via Email
Watch on YouTube!
Join the Community
Email Us: [email protected]
@stephenrobles on Threads
@jasonaten on Threads
------------------------------
Sponsors:
Antigravity A1: Get the world’s first 8K 360 drone! Free launch pad when you buy here!
1Password: Secure your small business with 1Password. Learn more at: 1password.com/primarytech
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Links from the show
Creative Effort - Podcast - Apple Podcasts
Apple picks Google's Gemini to run AI-powered Siri coming this year
With Its Google Gemini Deal, Apple Just Made Its Most Intelligent Move Yet
Apple will pay billions for Gemini after OpenAI declined
What Will Jony Ive's OpenAI Device Be? Our Roundup of Best Guesses - Business Insider
Gemini's new Personal Intelligence will look through your emails and photos - if you let it | ZDNET
Apple Health integration launches in new ‘ChatGPT Health’ feature - 9to5Mac
ChatGPT Translate
Introducing Apple Creator Studio, an inspiring collection of creative apps - Apple
Some Apple Apps Will No Longer Receive Every New Feature Without a Subscription - MacRumors
Verizon outage: With service restored, here's everything that's happened so far | TechRadar
2026 May Be the Year of the Mega I.P.O. - The New York Times
Verizon to stop automatic unlocking of phones as FCC ends 60-day unlock rule - Ars Technica
X claims it has stopped Grok from undressing people, but of course it hasn’t | The Verge
TSMC extends record quarter, profit jumps 35% on robust AI chip demand
Alphabet hits $4 trillion market capitalization 
Digg launches its new Reddit rival to the public | TechCrunch
Shortcuts Community | Digg | Digg
Netflix’s first original podcasts star Pete Davidson and Michael Irvin | The Verge
Nissan is among the first to offer magnetic phone chargers in the US | The Verge
CARROT Weather for iOS and Android
Apple: You (Still) Don’t Understand the Vision Pro – Stratechery by Ben Thompson

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