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Masters of Comms

Transformative communication techniques, straight from the pros.
Masters of Comms
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  • The 3 Pillars of Internal Comms: How to Make Them Work Together?
    Are you ready to level up your internal communications? Masters of Comms is pleased to welcome Pravin Patil, VP-Corp Comm & Head-IC at Axis Bank. In this epsisode we dive into understanding the 3 key pillars for successful internal comms and how to best align them for superior results.Join us as Pravin reveals how when branding, content & technology join forces, internal communications shine bright. Pravin advised us to read "Ikigai: Japanese Art of staying Young.. While growing Old" by Keira Miki.
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  • Inside Domino’s: Aligning Franchisees & Employees Through Change
    Most internal comms teams have a tough enough job aligning employees. But what if the people wearing your brand don’t actually work for you? In this episode of Masters of Comms, we sit down with Stacie Barrett, Director of Internal Communications at Domino’s, to unpack how the global pizza giant keeps franchisees, frontline workers, and corporate teams aligned—even through massive transformations. It's the perfect episode to learn how to cut through the noise and drive real engagement.Stacie advised us to read "How the word is passed" by Clint Smith.
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  • What Is Organizational Culture? Create, Celebrate, and Lead It!
    What is culture, really? Is it something you can define, or does it live in the unseen moments of our teams? In this episode of Masters of Comms, we sit down with Shane Hatton—global author, leadership coach, and culture expert—to dive into the heart of workplace culture.From navigating the “Leadership Dilemma” to creating “team memes” that stick, Shane unpacks the conversations every leader needs to celebrate what matters and challenge what doesn’t. Discover how to make culture explicit, align your teams, and design a workplace where people truly belong.Shane advised us to read The Moment of Lift, by Melinda Gates. 00:00 Welcome to Masters of Comms00:37 Meet Shane Hatton01:39 Defining Culture04:27 Challenges in Building Culture07:43 The Importance of Explicit Culture09:46 Conversations to Foster Engagement13:55 Using Language to Shape Culture21:54 Measuring and Tracking Culture24:49 Final Thoughts and Recommendations27:50 Conclusion and Farewell
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  • How to Make Internal Communication More Inclusive?
    Have you been procrastinating making your internal communication more inclusive? Not anymore.Masters of Comms is pleased to welcome Aniisu Verghese, founder of Intraskope. In this episode, we dive into what it means to have inclusive internal communication, why it is so important in the post-pandemic workplace, and how to make employees' voices heard in your organization. Join us to uncover practical steps to create an inclusive internal communication strategy.Aniisu advised us to read "The Best Place to Work: The Art and Science of Creating an Extraordinary Workplace" by Ron Friedman, PhD.00:00 Welcome to Masters of Comms00:45 Meet Aniisu Verghese, Founder of Intraskope02:02 Understanding Inclusivity in Internal Communications04:44 The Importance of Inclusivity Post-Pandemic06:30 Challenges in Implementing Inclusive Communications08:15 Real-World Example: Tesco's Inclusive Storytelling10:36 Measuring Success in Inclusive Communications11:43 Top Recommendations for Inclusive Internal Comms12:49 Aniisu's Books on Communication14:27 Aniisu's Book Recommendation15:20 Conclusion
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  • Takeda: Crafting a World-Class Employer Brand
    Join us for a riveting episode of Masters of Comms featuring Diana Macovei from Takeda, where we delve into the nuanced world of employer branding. Explore how Takeda has mastered the art of fostering a vibrant workplace culture that not only attracts but also retains top talent on a global scale. From aligning internal stakeholder visions to effective storytelling that resonates worldwide, uncover the strategies that position Takeda as a top destination for pharmaceutical professionals. Tune in to gain valuable insights and actionable strategies that will help you transform your workplace into an environment where employees are empowered to succeed and thrive.Diana advised us to read "Lean In: Women, Work, and the Will to Lead" by Sheryl Sandberg.
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Our vision of internal communications Corporate communication is undergoing a major transformation: it has had to adapt to a work-from-home culture, along with the new needs of employees. Today's digital environments are forcing companies to rethink and innovate their messages, formats, and how they interact within their organisations. Masters of Comms promotes a new vision of corporate communication that aligns with the workplace of today: more editorialized, more visual, more engaging. The focus is on the employees, listening to their specific expectations, offering new channels to express themselves, and participate in useful communication activities within the company. Hybrid work, digital workplace, employer branding, employee engagement, social selling, employee advocacy... the new topics for communication are numerous. How can they be tackled and turned into real levers for company performance? How can we ensure that employees are also involved in the communication journey? Masters of Comms invites experts to share their experiences and give you the keys to their success. In each episode, our guests will share issues they have faced, the obstacles they have had to overcome, and the means they have used to mobilise and obtain results. You can find Masters of Comms at www.mastersofcomms.com, and on all major podcast platforms. Masters of Comms is a podcast series produced by Sociabble.
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