What in the World

The White House is stepping up their social media promotion on the war in Iran... with memes. Clips from the NFL, Spongebob Squarepants and Call of Duty have all been spliced together with scenes military strike footage from the Iran war, racking up millions of views on TikTok. President Trump’s team say it’s a modern way to get their message across to young audiences and show their military successes, but the comments show that not everyone agrees, and some argue that it trivialises the human cost of war.
Anthony Zurcher, the BBC’s North America correspondent, explains it all - and tells us how this compares to the tactics previous US governments have used to depict conflicts. And social psychology Professor Sander van der Linden, who’s from Cambridge University, tells us how these hype videos can affect our perception of the war.
Instagram: @bbcwhatintheworld
Email: [email protected]
WhatsApp: +44 330 12 33 22 6
Presenter: Iqra Farooq
Producers: Emily Horler, Chelsea Coates and Mora Morrison
Editors: Verity Wilde

Looksmaxxing has been all over the internet lately - this is the trend aimed at young men and it’s based on the idea of self-improvement, maximising your physical attractiveness and increasing your sexual market value. It's been part of fringe reddit forums for years now but recently it’s become mainstream, with the hashtag going viral on TikTok, X and Instagram.
The trend promotes extreme dieting, obsessive body ranking and pseudo-scientific cosmetic advice - including a recent "bonesmashing" trend which has been condemned by doctors. And it has links to incel and manosphere networks. BBC journalist Thomas Morgan explains looksmaxxing and why it’s become popular with young men, as well as some of the real life consequences.
We speak to 22 year old actor Trevor Larcom about his own looksmaxxing journey and find out what he makes of the accusations of misogyny and toxic culture. And Stephen Imeh, who wanted to become the “first black looksmaxxer”, tells us about his experience.
Instagram: @bbcwhatintheworld
Email: [email protected]
WhatsApp: +44 330 12 33 22 6
Presenter: Iqra Farooq
Producers: Mora Morrison, Emilia Jansson and Julia Ross-Roy
Video producer: Baldeep Chahal
Editor: Verity Wilde and Harriet Oliver

Senegal has been stripped of their 2025 Africa Cup of Nations title.
Senegal beat Morocco 1-0 in January's final but Caf (the Confederation of African Football) has changed the result. It’s because Senegal's players walked off the pitch in protest when Morocco was given a penalty.
We LOVE a bit of drama on What in the World and this truly feels like something out of our fave reality TV shows (think Big Brother, Traitors and America’s Next Top Model).
Isaac Fanin, the guy with all the sports intel, was there on the night it happened and takes us through it - how are Africans feeling and what’s next? Will the Senegalese have to give up their medals?!
Instagram: @bbcwhatintheworld
Email: [email protected]
WhatsApp: +44 330 12 33 22 6
Presenter: Iqra Farooq
Producers: Emily Horler and Mora Morrison
Editors: Verity Wilde and Harriet Oliver

LED technology has been used to address a number of skin issues, such as eczema, mild to moderate acne and psoriasis in a medical setting. But now you can buy your own LED mask or device for use at home. Adverts are everywhere on social media, with lots of influencers promoting them. Mask developers make big claims that at-home LED masks can be used to treat acne scars, sun damage and fine lines - but what does the evidence show?
BBC journalist Imogen James explains the trend and takes us through how and if these at-home LED masks work. Rio Rennalls from the What in the World team tells us why he uses one.
Some dermatologists and experts have raised concerns about the efficacy of these masks. David Robert Grimes, a scientist and author in Ireland, gives us his views on the technology. And we hear from dermatologist Dr. Montserrat Fernández-Guarino.
Instagram: @bbcwhatintheworld
Email: [email protected]
WhatsApp: +44 330 12 33 22 6
Presenter: Iqra Farooq
Producers: Julia Ross-Roy, Benita Barden and William Lee Adams
Video producer: Baldeep Chahal
Editors: Verity Wilde and Harriet Oliver

The 2026 Oscars are over, the red carpet has been rolled up and celebrities are polishing their golden awards at home in the quiet.
The big winner of the night was political thriller One Battle After Another, which took home six wins including best picture.
Other winners included Sinners star Michael B Jordan, who beat Timothée Chalamet to the best actor award, and Irish actress Jessie Buckley for her role in Hamnet.
We’re sad the 98th Academy Awards are finished for another year, so we’re gonna dish out our own awards. Think ‘biggest flop’, ‘best roast’ and ‘woman of the year’.
BBC Entertainment Reporter, Yasmin Rufo, announces our (not so) prestigious awards and gives us her ‘ins and outs’ for next year’s Oscars ceremony.
Instagram: @bbcwhatintheworld
Email: [email protected]
WhatsApp: +44 330 12 33 22 6
Presenter: Iqra Farooq
Producers: Emily Horler and Benita Barden
Editor: Harriet Oliver