Today, we’re joined by Mark Walker, CEO of Nue, an easy-to-manage, omni-channel quote-to-revenue platform that meets the needs of businesses looking to innovate and manage their customer revenue lifecycles end-to-end. We talk about:The best people to design software other than computer science gradsExpertise is dead, but experience isn't – and what impacts this hasThe deflationary impact of AI model improvementsPredictions for the pricing structure of AI modelsHow large AI companies will start taking a page out of Amazon's book
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30:32
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30:32
Co-Creating the Future & Uncovering Info Gaps with Thomas Scott
Today, we’re joined by Thomas Scott, CEO of Wrike, an intelligent work management platform where anyone can build, connect, automate, and scale workflows. We talk about:How personalization is accelerating the pace of software adoptionCo-creating the future with early adoptersMeeting customers where they are, because AI is not monolithicIdentifying & understanding information gaps in order to deliver value to customersSetting a North Star for your role in the industry & staying focused on solving customer pains
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32:49
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32:49
The Challenges of GEO, Why CMS will Always Survive, & More with Mats Persson
Today, we’re joined by Mats Persson, CEO of Umbraco, provider of the world’s leading open-source CMS platform. We talk about:The impacts of AI in developing and managing contentWhy content management systems will always surviveThe pluses and minuses of open source and AI helping write codeRisks of being too enthusiastic about your own opportunity & productThe challenges of GEO (Generative Engine Optimization), considering there's not one standard system
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37:45
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37:45
The Tough Work of Outbound Sales & Where AI Fits with Marc Gonyea
Today, we’re joined by Marc Gonyea, Cofounder + Managing Partner of Blue Tusk Partners, an incubator for aspiring entrepreneurs, as well as a Cofounder + Board Member of memoryBlue, provider of sales development services for B2B and B2G technology companies. We talk about:The tough, tactical, and not sexy work of outbound salesWhat Marc & his cofounder did when faced with few things two knucklehead salespeople could do early in their careersWhere AI does – and does not- fit in the sales processHow memoryBlue helps make young professionals valuable to the marketplaceUsing AI tools to enrich data, build workflows, & automate emails. But then what??
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36:35
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36:35
Generating Messaging: Using AI Tools, Research, & Overcoming Inertia with Chris Silvestri
Today, we’re joined by Chris Silvestri, Founder at Conversion Alchemy, an agency that combines copywriting, UX design, and psychology to help SaaS and eCommerce companies convert more visitors into customers. We talk about:How failure to crystallize strategy results in messaging shortcomings & low conversionsTactics to get started with & accelerate messaging content, including use of AIImpacts of improving messaging to differentiate your SaaS offeringGrowth stages at which it’s most impactful to fine-tune messagingUse of AI models to act as prospects in order to gain insights, including use of real research to construct partially synthetic personas
Acerca de SaaS Scaled - Interviews about SaaS Startups, Analytics, & Operations
SaaS Scaled is hosted by Arman Eshraghi, CEO and founder of Qrvey. In each episode, Arman will sit down with leaders and CEOs from the technology sector to discuss challenges, best practices, and what they’ve learned.
Escucha SaaS Scaled - Interviews about SaaS Startups, Analytics, & Operations, Lex Fridman Podcast y muchos más podcasts de todo el mundo con la aplicación de radio.net
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