481. ABM Success: Invoca's Journey from Implementation to Optimization
Julia Stead, Director of Demand Generation for Invoca, discusses the successes and challenges of their implementation and optimization of ABM over a one-year period.
480. Letting Go Creates Opportunity & Giving Up Creates Grief
It's important to go deep once in a while, and this week Sangram dove right into the deep end with this big idea: Letting go creates opportunity, and giving up creates grief. Here’s the deal: Letting go and giving up may lead to the same action. But what’s happening on the inside (opportunity vs. grief) varies dramatically. In this episode, Sangram discusses: Why do we keep ourselves in difficult, toxic situations? How letting go keeps can lead to a better situation Why we associate negativity with giving up
479. How to Think Outside the "Demand Generation" Box and Win 95% of the Deals
Last year, thanks to the partnership between marketing and sales, .
478. Working in Love vs. Working in Fear
I believe we act out of two different ways to every situation in life: Out of love or out of fear. Let me explain. In fear, you play the short game. You’re focused on very short-term goals to please others, and you’re afraid to take risks. Self-protection and survival are your priorities that are rooted in insecurity. In love, you play the long game. You’re not afraid to take risks because you realize the possibility of failure is just part of the journey. Selflessness is your priority because you see that giving to others doesn’t take away from yourself! You have a choice to make today. You can choose fear as you walk into your office and home OR you can choose love and truly give it all you have. I promise you that you will sleep well the night you choose to love. This episode will help you determine if you are responding to your life in fear or in love!
477. David Cancel (DC) - How This Dad is Seeking Wisdom
What reality are you building for yourself and your kids? Do you finally come home from work with your phone still at your ear or in front of your eyes? That may very well be the reality they, in turn, inherit and pass down to their children. It’s what they see as normal. This #TakeOverTuesday episode hosted by .